Yes! YouTube Ads can grow your subscribers, but only if done right.
You’re running YouTube Ads but not seeing your subscriber count move? That’s because not all ads are designed to get subs—many focus on views or clicks instead.
How to Use YouTube Ads to Get More Subscribers
- Use the Right Campaign Goal – Choose “Get More Subscribers” when setting up your ad.
- Target the Right Audience – Focus on people already interested in your niche.
- Promote Value, Not Just Content – Tell viewers why they should subscribe.
- Use Skippable In-Stream Ads – Hook viewers in the first 5 seconds to keep them engaged.
- Call to Action (CTA) – Add a “Subscribe Now” button or overlay.
- Retarget Engaged Viewers – Show ads to people who watched but didn’t subscribe.
- Test & Optimize – Run A/B tests on thumbnails, hooks, and targeting.
Why Should You Care?
More subscribers = more organic reach, monetization potential, and long-term growth. If you’re investing in YouTube Ads, make sure they’re optimized for retention, not just views.
Blogging gives me a chance to share my extensive experience with Google Ads. I hope you will find my posts useful. I try to write once a week, and you’re welcome to join my newsletter. Or we can connect on LinkedIn.