Display Ads

How to exclude App and YouTube placements from Display Campaigns?

how to exlude app placements

If you’ve done display campaigns, you know how annoying those app placements are. Google made it harder to find out how to exclude apps and YouTube for reasons known only to them. But today let’s get our edge back and learn several ways how you can exclude those placements that just drain your budget.   How to exclude App and YouTube placements from Display Campaigns?

Retargeting in 2024 and beyond: A cookieless future

remarketing in 2024

Retargeting was and for now is one of the best strategies to drive returning visitors to your site. I would probably say it’s in the top 5 campaigns for most businesses. But with third-party cookies going away, retargeting will change.   Will Google and other platforms introduce new ways of doing retargeting without third-party cookies? Retargeting in 2024 and beyond: A cookieless future